Step 2: Formulating an assessment methodology

Having defined the purpose of the EESE assessment, you need to consider the way in which the assessment will be done, i.e., its methodology. Again, the choice of assessment methodology will have resource implications in terms of money required, time, and technical expertise.

Here is a list of assessment methods that can be applied in an EESE assessment:

2.A Review of literature

A review of literature involves a careful analysis of past assessments that. This is a typical requirement of all assessments because it helps to avoid duplicating what has already been done and can instead focus the assessment on the issues on which more information is needed. There are a wide variety of secondary data sources that EESE assessments can draw from and are identified in the relevant tools contained in this kit.

2.B Enterprise surveys

Firms can be surveyed in order to better understand how the EESE affects their opportunities for business establishment and growth. While enterprise surveys provide useful, first-hand information on the experiences of businesses, they can be costly, difficult, and time-consuming. Thus, careful attention has to be given to the ways in which enterprise surveys are designed and conducted. Care should also be taken when interpreting the results of enterprise surveys.

2.C Focus group discussions and other forms of consultations

These can be a relatively cheap way of obtaining information from businesspeople about the EESE. However, this way of collecting information is vulnerable to bias and is likely to involve a sample of businesswomen and men that may not necessarily be fully representative of the broader business community. Thus, selecting the right people to involve in these consultations is of paramount importance.

For more information, see Assessment Tool 6: Using focus groups.

2.D Case studies

This method focuses on the stories businesspeople can tell about the EESE, all of which help better understand the ways in which the enabling environment influences behaviour. While no attempt should be made to suggest that these stories are universal, such information can help policy-makers, legislators, and regulators to understand these issues from the eyes of businesses.

2.E Expert consultations

Consultations with experts in the field can provide a very useful, cost-efficient way to obtain information on how the enabling environment influences the behaviour and opportunities for businesspeople. These experts are likely to be specialists who help businesspeople navigate the business environment, such as lawyers and accountants.

Use Worksheet 2, Designing your assessment, to present your agreements on the assessment methodology.